How can you use 'linkedin' to promote youe Academy and get some good candidates for the same?

LinkedIn  is a social networking website for people in professional occupations. Founded in December 2002 and launched on May 5, 2003,it is mainly used for professional networking. As of June 2012, LinkedIn reports more than 175 million registered users in more than 200 countries and territories.
The site is available in English, French, German, Italian, Portuguese, Spanish, Dutch, Swedish, Romanian, Russian language, Turkish language, Japanese language, Czech, Polish, Korean, Indonesian, and Malay. Quantcast reports LinkedIn has 21.4 million monthly unique U.S. visitors and 47.6 million globally. In June 2011, LinkedIn had 33.9 million unique visitors, up 63 percent from a year earlier and surpassing MySpace.[8] LinkedIn filed for an initial public offering in January 2011 and traded its first shares on May 19, 2011, under the NYSE symbol "LNKD".

Linked In is a classic example of  which can be used for On Line Marketing of our academy that too free of cost.


LinkedIn also supports the formation of interest groups, and as of March 29, 2012 there are 1,248,019 such groups whose membership varies from 1 to 744,662. The majority of the largest groups are employment related, although a very wide range of topics are covered mainly around professional and career issues, and there are currently 128,000 groups for both academic and corporate alumni.
Groups support a limited form of discussion area, moderated by the group owners and managers. Since groups offer the ability to reach a wide audience without so easily falling foul of anti-spam solutions, there is a constant stream of spam postings, and there now exist a range of firms who offer a spamming service for this very purpose. LinkedIn has devised a few mechanisms to reduce the volume of spam, but recently took the decision to remove the ability of group owners to inspect the email address of new members in order to determine if they were spammers. Groups also keep their members informed through emails with updates to the group, including most talked about discussions within your professional circles.
Groups may be private, accessible to members only or may be open to Internet users in general to read, though they must join in order to post messages.

We can form our own group after Mach Aviatrix Philippines on Linked In and can ask all the student pilot communities (or related communities) to join the same.
Since Linked In is an out and out professional networking site and of course the most commonly used networking site in the world, we can get several candidates seeking information regarding pilot training.


One purpose of the site is to allow registered users to maintain a list of contact details of people with whom they have some level of relationship, called Connections. We can invite the students worldwide (whether a site user or not) to become a connection.

This list of connections can then be used in a number of ways:
A contact network is built up consisting of their direct connections, the connections of each of their connections (termed second-degree connections) and also the connections of second-degree connections (termed third-degree connections). This can be used to gain an introduction to someone a person wishes to know through a mutual contact.
Users can upload their resume or design their own profile in order to showcase work and community experiences.

We can list the courses and facilities that Mach Aviatrix offer and search for potential candidates.
Pilot training seekers can review the profile and discover which of their existing contacts can introduce them.
Users can post their own photos and view photos of others to aid in identification.
Users can now follow different companies and can get notification about the new joining and offers available.
Users can save (i.e. bookmark) jobs which they would like to apply for.
The "gated-access approach" (where contact with any professional requires either an existing relationship, or the intervention of a contact of theirs) is intended to build trust among the service's users. LinkedIn participates in the EU's International Safe Harbor Privacy Principles.

The feature LinkedIn Answers, similar to Yahoo! Answers, allows users to ask questions for the community to answer. This feature is free, and the main difference from the latter is that questions are potentially more business-oriented, and the identity of the people asking and answering questions is known.
Another LinkedIn feature is LinkedIn Polls. In December 2011, LinkedIn announced that they are rolling out polls to their one million groups.

In mid-2008, LinkedIn launched LinkedIn DirectAds as a form of sponsored advertising, and we can advertise our academy as well.

In October 2008, LinkedIn revealed plans to opening its social network of 30 million professionals globally as a potential sample for business-to-business research. It is testing a potential social-network revenue model-research that to some appears more promising than advertising.

Maani Sharma [ MBA Aviation ]
Manager Aviation NEWS Project

www.All-Aviation-NEWS.in

www.AeroSoftCorp.com

www.AeroSoft.in

www.AeroSoft.co.in

www.AeroSoftseo.com

On-Line Assistance:

Gtok:                       maani.aerosoft@gmail.com

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